More today than ever before, workers are interested not just in what they do, but how they do it. Company cultures that make jobs enjoyable and satisfying beyond just the job itself are becoming more and more popular. This is key for companies looking to build a highly qualified workforce, especially in fields that where candidate demand outpaces supply.
Five Ways to Leverage Your Top-Notch Company Culture
If you’ve worked hard to build a company culture (because it doesn’t just happen overnight), you’ll want to get the most mileage out of your efforts. Here’s what you can do, as recommended by a top source of temps in Atlanta:
Attract Top Talent
Employees want to work in cultures that are fun, engaging, supportive and flexible. So in your job posts, advertisements, social media pages and your website—tout your winning company culture! It’s not just enough to say it’s good: give specifics. On your social media channels and website, include pictures and videos of what makes your business special, and an exciting place to work.
Retain Current Talent
With current employees, focus on what makes your company great. Take time to remind employees of all the perks available to them so nothing is overlooked. For example, does everyone on your staff know you have a wellness program and how to use it? Do they know what they need to about your 401(k) and profit sharing? Reminders could be as simple as a refresher about the on-site workout facility and what is offered there, or how to work flexible scheduling into their week.
Win Passive Candidates
A candidate not currently looking for a new job could be enticed by a culture that makes the workday much more enjoyable. When reaching out to passive candidates, describe an open job opportunity but also the perks of working for your company.
Build a Great Reputation
Has your company been voted one of the best companies to work for? Do you have a library of positive reviews online? Use your culture to develop your reputation—reach out to publications that generate articles about top companies and introduce yourself. Ask your staff to write reviews about what it’s like to work for you.
Grow and Expand
When employees can’t wait to get in the door at your business, it’s much easier when you want to grow—develop new departments, open new locations, and increase your profit margin. Employees are the lifeblood of your business and its success depends on their loyalty and retention. Culture goes a long way to help with that.
Looking to Fill Your Business with New Candidates?
Check out Snelling Georgia Group! We’ll work with you to understand your staffing needs, now and for the future. Plus, we want to learn more about your culture, so we can help you place the best-matched employees. To learn more, contact us today!
